Automotive Campaigns
In response to Gamesys strategic objective of achieving growth across the UK, Spain, and North America, I was tasked with creating the 'Customer Promise.' This promise aimed to redefine the player's journey. I designed a brand-new logo, crafted a unique visual style of illustrations and a colour palette, and developed comprehensive brand guidelines. 'Customer Promise,' known as 'Game in Good Hands,' underwent initial testing on Virgin Games as a POC during Q4 2021. 'Game in Good Hands' was then launched across all UK brands, with plans for a roll-out in Spain and North America.
COMPANYLexus / Uber
ROLELead Designer
PROJECT TYPEMarketing & User Interface
START DATE12/04/2025
Get in touch
I'm always open to discussing new projects, collaborations, or design inquiries. Whether you're interested in branding, UI design, or digital campaigns, I'm here to help bring your ideas to life. Please feel free to reach out via the contact form below, and I'll get back to you as soon as possible.